Friday, 13 May 2016

Postmodern Q Essay Plan.

Assess the arguments for and against postmodernism, in relation to media examples. See post below.

Essay Structure:
- Opinion (Paragraph)
- Past (Paragraph)
- Present (Paragraph)
- Future (Paragraph)
- Conclude (Paragraph)

Skills are always the same:
- Point
- Evidence
- Theory
- Link to Q

The kinds of thing you might use as case studies include:
- How post-modern media relate to genre and narrative
- Post-modern cinema
- Interactive media
- Music video
- Advertising
- Post-modern audience theories
- Parody and bricolage in media texts or a range of other applications of post-modern media theory

Essay writing:
- You MUST refer to at least TWO different media products
- You MUST refer to past, present and future (with emphasis on the present contemporary examples from the past five years)
- Refer to critical/theoretical positions

Postmodernism

My statement: Postmodernism refers to media products that challenge and/or conform to modern conventions, often referencing products that have already been made, in a stylised way/approach. (Weird for the sake of being weird).


Postmodernism has no absolutes, nothing is original and therefore copies others.
Art constructed from/inspired by other work, therefore being influenced by others.
Paradox* with no absolutes.

Mr Ford's statement: A reaction to and a rejection of modernism.

Modernism: Grand narratives (War, religion, science etc...) and a utopian** view of the world. Modernism strove to be modern, rooted in the now.

Theories of Genre:
Claude Levi-Strauss
French Structuralist***, 1970s
Levi-Strauss saw any text as constructed out of socially recognisable 'debris' from other texts. (Bricolage)
He saw that writers/film makers construct texts from other texts by a process of:
-Addition
-Deletion
-Substitution 
-Transposition****

One of the 'problems' is that you have to be culturally literate to understand if something is postmodern or not.
Postmodern media plays with our perception of what is possible/allowed. 
Everything is allowed, no aspect of culture is off limits. Everything is source material.

*Paradox: A seemingly absurd or contradictory statement or proposition which when investigated may prove to be well founded true. 
**Utopian: modelled on or aiming for a state in which everything is perfect; idealistic.
***Structuralism: structuralism is the methodology that elements of human culture must be understood in terms of their relationship to a larger, overarching system or structure.
****Transposition: The cause of two or more things to exchange places.

Theories of genre - John Fiske - American professor of Communication arts, 2000s.
9/11 - "Like something out of a movie."
People refer to movies as real experiences often can relate to what is seen in films.
Claude Levi-Strauss - French Structuralist, 1970s.
Levi-Strauss developed the concept of bricolage.
Levi-Strauss saw any text as constructed out of socially recognisable 'debris' from other texts.
He saw that film makers construct texts from other texts by a process of:
- Addition
- Deletion
- Substitution
- Transposition

Gerard Genette - French structuralist - 1990's. 
Genette developed the term 'transtextuality' and developed five sub groups, however only four apply to film.

-Intertextuality (quotation, plagiarism, allusion)
-Architextuality (designation of the text as part of a genre by the writer or by the audience)
-Metatextuality (explicit or implicit critical commentary of one text on another text)
-Hypotextuality (the relation between a text and a preceding hypotext - a text or genre on which it is based but which it transforms, modifies, elaborates or extends including; parody, spoof, sequel, translation).

Baudrillard
Developed the ideas of McLuhan to the point where it is possible to deny that the message underneath the medium has any substance at all. Therefore, the audience comes to perceive through the media, a world that appears 'real' but it is not. 
Baudrillard developed the idea of simulation and simulacra.
Simulation - the process in which representations of things come to replace the things being represented... The representations become more important than the 'real thing.' 
Simulacra - They have no relation to reality, they simulate a simulation.
9/11 has now became the coverage rather than the event itself.
Hyperreality - a condition in which "reality" has been replaced by simulacra, argues that today we only experience prepared realities - edited war footage, meaningless acts of terroris, the Jerry Springer/Jeremy Kyle show.
The very definition of the real has become: that of which it is possible to give an equivalent reproduction... The real is not only what can be produced, but that which is always already reproduced: that is the hyperreal... which is entirely in simulation. 
Illusion is no longer possible, because the real is no longer possible.

Frederic Jameson
He rejects the idea of postmodernism.
Jameson essentially believes that the postmodernism provides pastiche, humorously referencing itself.

Django Unchained

Bricolage theory.Django Unchained (A Western)

Addition:
Tarantino has added the following to this film:
- Slavery
- Humour
-The German
- Black lead
- White bad guy (in a western they normally fight indians).
- Extreme violence
- Modern music
Deletion:
Tarantino deleted the following from his film:- Native Americans
- The West
- Cowboys
- Traditional Western music.
Substitution:
Tarantino substituted the following from in his film:- Location (Not set in the west, more towards the south due to slavery)
- Steven is an 'Uncle Tom' character, he's embraced by the white people almost as an equal.
- He also refers to the black slaves as niggers in a derogatory manner (He's black himself).
Transposition:
Tarantino exchanged the myth into his film.- Links to the german myth of Broomhilda.

Ennio Morricone (Composer)Utilises Spaghettti Western themes/Hip-hop (Rick Ross)/Folk/Tupac v James Brown (mash up) to create the soundtrack for Django Unchained.

Aspects of the film:
Costume
The blue suit that Django wears (The blue boy by Gainsborough) 
Django's green jacket and cowboy hat (Little Joe from Bonanza)
Setting
Western film, not actually set in the west.
Scenes set in snow, western's are associated with desert.
No Cowboys.
Spaghetti Western
Italian made (International cast)
-Hero's
African-American man (Unusual)
German man (Unusual)
Together they make a very strange collaboration of friends who become hero's.
-References to the other films
The big silence
The Searchers
Birth of a nation
Django

-Soundtrack/Music
The music doesn't fit, no music of the era (1859).
Mash up of different music makes the whole soundtrack.

-Parodies
Race element.
Acting (Stephen and other black characters)
Acting is purposely OTT and exaggerated. 
Jamie Foxx and Christoph Waltz act 'normally.'

Jamie Foxx is at the bar with Franco Nero, he says "Django, the D's silent" and Nero says "I know" because he is the original Django.

The whole film is a mash up 
- Western
- Southern melodrama
- Revenge movie
- References other Quentin Tarantino films.

The N word is used a lot as well as 'Motherfucker'. 
Spike Lee tweeted about the film being racially insensitive, slavery isn't taken seriously. 

Who's the hero?

Criticism 
Vacuous
Circular references (Keeps referring to itself)
Self referential jokes.

The Lego Movie

Lots of intertextual references.
An understanding depends on the 'type' of intertextual reference.
The Lego Movie has more recent/obvious references and are therefore easier to understand.
The character of President Business brings reality into the fantasy (blurs the lines).
Lots of famous characters:
- Batman
- Superman
- Wonder Woman
- Green Lantern
- Hello Kitty
- Star Wars
Stereotypical characters // Generic action film characters.
All of them are voiced by famous actors.

Drive

Characters: Red if they die in the film.
-Driver (name is never given) referred to as 'kid' a lot.
-Shannon
-Bernie Rose (Killed by Driver)
-Nino (Killed by Driver)
-Irene (Relationship with Driver was over before it began)
-Standard 
-Benicio
-Blanche 
-Cook
-Thug in Elevator (Killed by Driver)
-Two Men in Motel (Killed by Driver)
-Nino's Driver (Killed by Driver)

Not many characters survive the film, a lot of deaths occur.

Location:
Sparsely populated Los Angeles (hyperreal - Self contained world).
Night time long shots of the city (From Helicopters).
Birds eye views.
City as a character?
Music:
Love scene - Oh my love (doesn't fit).
Electronic/80's/Retro sounding
Genre: 
Crime/Gangster
Psychological/Thriller
Romance
Neo Noir* (In drive we're on the side of the bad guys and see their perspective)
-Noire films often featured an inspector who was on a similar level of intelligence to the criminial they're pursuing, however they do finally catch up on them.
Drama
Action
Hyperreal**:

Director: Nicolas Winding-Refn (Bronson, Pusher (I, II, III), Valhalla Rising, Drive, Only God Forgives.)

*Neo-noir (English: New-black; from the Greek neo, new; and the Frenchnoir, black) is a style often seen in modern motion pictures and other forms that prominently use elements of film noir, but with updated themes, content, style, visual elements or media that were absent in filmnoir of the 1940s and 1950s.
**In semiotics and postmodernism, hyperreality is an inability of consciousness to distinguish reality from a simulation of reality, especially in technologically advanced postmodern societies.


Eminem
Homage:
Does your chosen artist use other artists music in a respectful manner?
Are they bringing a potentially forgotten or overlooked style to a new audience?

My Name Is (1998) directly samples Labi Siffre's 'I Got The...' (1975)
This utilised a sample of music from an original soul/funk song and incorporated it into a parodic hip-hop track.

In response to Eminem using other artists music in a respectful manner I would say he shows a variety depending on what song he uses the samples in. The sample of Labi Siffre is used in a respectful way and shows how one beat can be used in two very different songs, I believe Dr Dre's role as producer should be respected as he saw the potential in a song that is very different to that of his and Eminem's intentions with My Name Is. 

Parody:
Marshall Mathers (2000) samples Lyte Funkie One's 'Summer Girls' (1999)
Eminem takes one line from Summer Girls and changes the following lyrics to disrespect boy band New Kids On The Block, he also suggests they are homosexual by saying 'I cant wait til i catch you faggots in public'. 

LFO
New Kids On The block,had a bunch of hits
Chinese food makes me sick.

And I think it's fly when girls stop by for the summer,for the summer
Eminem
New kids on the block sucked a lot of dick
Boy/girl groups make me sick
And I can't wait 'til I catch all you faggots in public
I'ma love it.. (hahaha)


Eminem uses the chorus from Summer Girls and changes the lyrics/context of the words to show a lot of disrespect for boy band New Kids On The Block, he references Lyte Funkie One's to have a dig at the sexuality of the band members. Many believed and still do believe Eminem is a homophobe and therefore releasing lyrics like this didn't help his case that he wasn't.  

Bricolage:
Like Toy Soldiers (2004) directly samples Martika's 'Toy Soldiers' (1988)
Eminem produced this and sampled a rock/pop song into a belligerent yet conscious hip-hop track. 
The sample of Martika's 'Toy Soldiers' used in 'Like Toy Soldiers' is taken from one genre of music and applied to a very different one, the original intentions of the song are changed by Eminem who applies the lyrics to a current affair in his life. 


 Intertextual References:

Simulacrum:
Consumption:
Creation:
Performance:
Influence:

Jameson

Jameson sees postmodernism as vacuous and trapped in circular references.
Nothing more than a series of self referential 'jokes' which have no deeper meaning or purpose. (Ironically postmodernists don't disagree but use his criticism as their purpose).
For Jameson, literary and cultural output is more purposeful than this and he therefore remains a modernist in a world increasingly dominated by postmodern culture.



Monday, 11 April 2016

Postmodern Adverts.


The cheese string is a parody of the Bond scene where Daniel Craig emerges from the water with a John Barry composition playing in the background. 






Tuesday, 5 April 2016

How to structure my essay...

This is the structure I should always follow.
- Opinion
- Past
- Present
- Future
- Conclude

The skills are always the same.
- Point
- Evidence
- Theory
- Link to Question

Django Unchained.

Bricolage theory.
Django Unchained (A Western)

Addition:
- Slavery
- Humour
-The German
- Black lead
- White bad guy (in a western they normally fight indians).
- Extreme violence
- Modern music
Deletion:
- Native Americans
- The West
- Cowboys
- Traditional Western music.
Substitution:
- Location
- Steven is an 'Uncle Tom' character, he's embraced by the white people almost as an equal.
- He also refers to the black slaves as niggers in a derogatory manner (He's black himself).
Transposition:
- Links to the german myth of Broomhilda.

Ennio Morricone
Utilises Spaghettti Western themes/ Hip-hop (Rick Ross)/Folk/Tupac v James Brown (mash up) to create the soundtrack for Django Unchained.

Potential Q's.

  1. Why are some media products described as 'postmodern'?
  2. "Postmodern media blur the boundary between reality and representation". Discuss this idea with reference to media texts that you have studied.
  3. Explain how certain kinds of media can be defined as postmodern.
  4. Discuss why some people are not convinced by the idea of postmodern media.
  5. How do postmodern media differ from other media?
  6. How far do you accept the idea of postmodern media.
  7. Define postmodern media, with examples.
  8. "Postmodern media manipulate time and space". To what extent does this definition apply to texts you have studied?
  9. "Postmodern media break the rules of representation". Discuss.
  10. Assess the arguments for and against postmodernism, in relation to media examples.
  11. Explain why the idea of 'postmodern media' might be considered controversial.
  12. What is meant by postmodern media?
  13. Provide your definition of postmodern media and support it with examples.
  14. To what extent do postmodern media challenge the relationship between text and audience?

Q's mainly consist of...

- What is it? (Arguments for and against)

- Issues with it

- Reality, representation

-Time and space

Postmodern Media is...

My statement: Postmodernism refers to media products that challenge and/or conform to modern conventions, often referencing products that have already been made, in a stylised way/approach. (Weird for the sake of being weird).

Postmodernism has no absolutes, nothing is original and therefore copies others.
Art constructed from/inspired by other work, therefore being influenced by others.
Paradox* with no absolutes.

Mr Ford's statement: A reaction to and a rejection of modernism.

Modernism: Grand narratives (War, religion, science etc...) and a utopian** view of the world. Modernism strove to be modern, rooted in the now.

Theories of Genre
Claude Levi-Strauss
French Structuralist***, 1970s
Levi-Strauss saw any text as constructed out of socially recognisable 'debris' from other texts. (Bricolage)
He saw that writers/film makers construct texts from other texts by a process of:
-Addition
-Deletion
-Substitution 
-Transposition****

One of the 'problems' is that you have to be culturally literate to understand if something is postmodern or not.
Postmodern media plays with our perception of what is possible/allowed. 
Everything is allowed, no aspect of culture is off limits. Everything is source material.

*Paradox: A seemingly absurd or contradictory statement or proposition which when investigated may prove to be well founded true. 
**Utopian: modelled on or aiming for a state in which everything is perfect; idealistic.
***Structuralism: structuralism is the methodology that elements of human culture must be understood in terms of their relationship to a larger, overarching system or structure.
****Transposition: The cause of two or more things to exchange places.







Wednesday, 23 March 2016

The Lego Movie (POMO)

The Lego Movie

Lots of intertextual references.
An understanding depends on the 'type' of intertextual reference.
The Lego Movie has more recent/obvious references and are therefore easier to understand.
The character of President Business brings reality into the fantasy (blurs the lines).
Lots of famous characters:
- Batman
- Superman
- Wonder Woman
- Green Lantern
- Hello Kitty
- Star Wars
Stereotypical characters // Generic action film characters.
All of them are voiced by famous actors.

Friday, 18 March 2016

Drive - Film.

Characters: Red if they die in the film.
-Driver (name is never given) referred to as 'kid' a lot.
-Shannon
-Bernie Rose (Killed by Driver)
-Nino (Killed by Driver)
-Irene (Relationship with Driver was over before it began)
-Standard 
-Benicio
-Blanche 
-Cook
-Thug in Elevator (Killed by Driver)
-Two Men in Motel (Killed by Driver)
-Nino's Driver (Killed by Driver)

Not many characters survive the film, a lot of deaths occur.

Location:
Sparsely populated Los Angeles (hyperreal - Self contained world).
Night time long shots of the city (From Helicopters).
Birds eye views.
City as a character?
Music:
Love scene - Oh my love (doesn't fit).
Electronic/80's/Retro sounding
Genre: 
Crime/Gangster
Psychological/Thriller
Romance
Neo Noir* (In drive we're on the side of the bad guys and see their perspective)
-Noire films often featured an inspector who was on a similar level of intelligence to the criminial they're pursuing, however they do finally catch up on them.
Drama
Action
Hyperreal**:

Director: Nicolas Winding-Refn (Bronson, Pusher (I, II, III), Valhalla Rising, Drive, Only God Forgives.)

*Neo-noir (English: New-black; from the Greek neo, new; and the Frenchnoir, black) is a style often seen in modern motion pictures and other forms that prominently use elements of film noir, but with updated themes, content, style, visual elements or media that were absent in filmnoir of the 1940s and 1950s.

**In semiotics and postmodernism, hyperreality is an inability of consciousness to distinguish reality from a simulation of reality, especially in technologically advanced postmodern societies.

Wednesday, 9 March 2016

Representation of Characters - The Strays.

Character Typing
There are three different kinds of character typing:
1. An archetype is a familiar character who has emerged from hundreds of years of fairytales and storytelling.
2.stereotype is a character usually used in advertising and marketing in order to sell a particular product to a certain group of people. They can also be used ‘negatively’ in the Media – such as ‘asylum seekers,’ or ‘hoodies’.
3.generic type is a character familiar through use in a particular genre (type) of movie.


Louis Hopkins // Lead Singer x Guitarist
Generic


Joe Loomes // Lead Guitarist
Generic


Alex Mugglestone // Bassist 
Generic


Max Allen-Taylor // Drums
Generic
What is being represented?
The band consists of four young men who utilise their musical talents, innovative fashion sense and dashing good looks to sell their products. The band reach out to the target audience for these three reasons, how they are represented helps their success. The four of them fall under the generic type as they are all presented to fit into the indie-rock genre through what they look like and what they wear.

How is it represented? Using what codes? Within what genre?


How is the representation made to seem 'true', 'common sense' or 'natural'?


Whose representation is it? Whose interests does it reflect? How do you know?


At whom is this representation targeted? How do you know?


What does the representation mean to you? What does the representation mean to others? How do you account for the differences?


How do people make sense of it? According to what codes?


With what alternative representations could it be compared? How does it differ?


A reflexive consideration - Why is the concept of representation problematic?




Monday, 29 February 2016

Friday, 12 February 2016

Mixtape tracklist.

1) Dr. Dre - Still D.R.E Album version (Edited) 0:00 - 0:11. (1999)
2) N.W.A - Straight Outta Compton (1988)
3) Eazy E - Boyz N Tha' Hood (1988)
4) Interlude?
5) The Notorious B.I.G. - Juicy (1994)
6) 2Pac - Ambitionz Az A Ridah (1996)
7) Makaveli - To Live And Die In L.A. 0:00 - 0:20 (1996)
8) 2Pac feat. The Notorious B.I.G. - Runnin' (Dying To Live) (2003)
9) Interlude?
10) Eminem - 313 (1996)
11) Dr. Dre feat. Eminem - Forgot About Dre (1999)
12) Eminem - My Name Is (1999)
13) Snoop Dogg - Drop It Like It's Hot (2004)







Ideas for cover:

Silhouettes with signatures above.
Artists (B&W if deceased).



Thursday, 11 February 2016

Postmodern theory. (Music)

According to Kramer (Kramer 2002, 16–17), postmodern music:
  1. is not simply a repudiation of modernism or its continuation, but has aspects of both a break and an extension
  2. is, on some level and in some way, ironic
  3. does not respect boundaries between sonorities and procedures of the past and of the present
  4. challenges barriers between 'high' and 'low' styles
  5. shows disdain for the often unquestioned value of structural unity
  6. questions the mutual exclusivity of elitist and populist values
  7. avoids totalizing forms (e.g., does not want entire pieces to be tonal or serial or cast in a prescribed formal mold)
  8. considers music not as autonomous but as relevant to cultural, social, and political contexts
  9. includes quotations of or references to music of many traditions and cultures
  10. considers technology not only as a way to preserve and transmit music but also as deeply implicated in the production and essence of music
  11. embraces contradictions
  12. distrusts binary oppositions
  13. includes fragmentations and discontinuities
  14. encompasses pluralism and eclecticism
  15. presents multiple meanings and multiple temporalities
  16. locates meaning and even structure in listeners, more than in scores, performances, or composers

Wednesday, 10 February 2016

Death Of Uncool - Shuffle Mix.

Guilty Conscience - Eminem feat. Dr. Dre // Hip-Hop

Business - Eminem // Hip-Hop

Up Like Trump - Rae Sremmurd // Hip-Hop

Criminal - Eminem // Hip-Hop

Sunny Day - Akon // Contemporary R&B

Objects in the Mirror - Mac Miller // Hip-Hop

Against The Grain - Akon // Contemporary R&B

Rooftops - lostprophets // Nu Metal

Rocket Queen - Guns N' Roses // Hard Rock

Legend - Drake // Hip-Hop

Doggy Dogg World - Snoop Dogg // Hip-Hop

Obviously - McFly // Pop Rock

Jungle - Professor Green feat. Maverick Sabre // Hip-Hop X Grime

Sherane a.k.a Master Splinter's Daughter - Kendrick Lamar // Hip-Hop

So Long, Jimmy - James Blunt // Folk X Pop Rock

She Loves You - McFly // Pop Rock

Rock Bottom - Eminem // Hip-Hop

Mockingbird - Eminem // Hip-Hop

clouds - Kasabian // Indie Rock

Paradise City - Guns N' Roses // Hard Rock





Monday, 8 February 2016

Postmodernism in relation to music - Eminem.

Eminem

Homage:
Does your chosen artist use other artists music in a respectful manner?
Are they bringing a potentially forgotten or overlooked style to a new audience?

My Name Is (1998) directly samples Labi Siffre's 'I Got The...' (1975)
This utilised a sample of music from an original soul/funk song and incorporated it into a parodic hip-hop track.

In response to Eminem using other artists music in a respectful manner I would say he shows a variety depending on what song he uses the samples in. The sample of Labi Siffre is used in a respectful way and shows how one beat can be used in two very different songs, I believe Dr Dre's role as producer should be respected as he saw the potential in a song that is very different to that of his and Eminem's intentions with My Name Is. 

Parody:
Marshall Mathers (2000) samples Lyte Funkie One's 'Summer Girls' (1999)
Eminem takes one line from Summer Girls and changes the following lyrics to disrespect boy band New Kids On The Block, he also suggests they are homosexual by saying 'I cant wait til i catch you faggots in public'. 

LFO
New Kids On The block,had a bunch of hits
Chinese food makes me sick.

And I think it's fly when girls stop by for the summer,for the summer
Eminem
New kids on the block sucked a lot of dick
Boy/girl groups make me sick
And I can't wait 'til I catch all you faggots in public
I'ma love it.. (hahaha)


Eminem uses the chorus from Summer Girls and changes the lyrics/context of the words to show a lot of disrespect for boy band New Kids On The Block, he references Lyte Funkie One's to have a dig at the sexuality of the band members. Many believed and still do believe Eminem is a homophobe and therefore releasing lyrics like this didn't help his case that he wasn't.  

Bricolage:
Like Toy Soldiers (2004) directly samples Martika's 'Toy Soldiers' (1988)
Eminem produced this and sampled a rock/pop song into a belligerent yet conscious hip-hop track. 
The sample of Martika's 'Toy Soldiers' used in 'Like Toy Soldiers' is taken from one genre of music and applied to a very different one, the original intentions of the song are changed by Eminem who applies the lyrics to a current affair in his life. 


Intertextual References:

Simulacrum:
Consumption:
Creation:
Performance:
Influence:

Thursday, 4 February 2016

Lesson Eight. (Music)

Brian Eno — 25th November 2009

It’s odd to think back on the time—not so long ago—when there were distinct stylistic trends, such as “this season’s colour” or “abstract expressionism” or “psychedelic music.” It seems we don’t think like that any more. There are just too many styles around, and they keep mutating too fast to assume that kind of dominance.

As an example, go into a record shop and look at the dividers used to separate music into different categories. There used to be about a dozen: rock, jazz, ethnic, and so on. Now there are almost as many dividers as there are records, and they keep proliferating. The category I had a hand in starting—ambient music—has split into a host of subcategories called things like “black ambient,” “ambient dub,” “ambient industrial,” “organic ambient” and 20 others last time I looked. A similar bifurcation has been happening in every other living musical genre (except for “classical” which remains, so far, simply “classical”), and it’s going on in painting, sculpture, cinema and dance.

We’re living in a stylistic tropics. There’s a whole generation of people able to access almost anything from almost anywhere, and they don’t have the same localised stylistic sense that my generation grew up with. It’s all alive, all “now,” in an ever-expanding present, be it Hildegard of Bingen or a Bollywood soundtrack. The idea that something is uncool because it’s old or foreign has left the collective consciousness.

I think this is good news. As people become increasingly comfortable with drawing their culture from a rich range of sources—cherry-picking whatever makes sense to them—it becomes more natural to do the same thing with their social, political and other cultural ideas. The sharing of art is a precursor to the sharing of other human experiences, for what is pleasurable in art becomes thinkable in life.